Blog de marketing predictivo
Aprende accionar los datos de cliente para generar ventas adicionales.
Launch of the Pleasepoint module for PrestaShop.
We make the ability to personalize more accessible, efficient, and effective with the Pleasepoint module for PrestaShop.
Event summary with Amazon Web Services in Barcelona.
We participated in the generative AI and predictive marketing session organized by AWS at their offices in Barcelona.
6 AI use cases applied in CRM.
We present 6 AI use cases for CRM communications personalization.
Five AI use cases applied in eCommerce.
We explore 5 AI use cases to show you how one-to-one personalization transforms interactions.
Benefits of one-to-one recommendations in eCommerce.
Benefits of one-to-one recommendations compared to traditional best-seller or trending product strategies.
The Pleasepoint data model.
Description of the data model used in the Pleasepoint platform. This article is primarily intended for the initial data load.