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Blog de marketing predictivo

Aprende accionar los datos de cliente para generar ventas adicionales.

SDK JS: Personalize one-to-one in eCommerce (Part 3).

How to use the Pleasepoint JS SDK for real-time product recommendations in your eCommerce.

Pleasepoint SDK HTML: One-to-one in eCommerce (Part 2).

How to use the Pleasepoint HTML SDK for real-time product recommendations in your eCommerce.

SDK: Personalize one-to-one in eCommerce (Part 1).

How to use the Pleasepoint SDK for real-time product recommendations in your eCommerce.

Introduction to predictive marketing.

Use predictive analysis techniques to forecast customer behavior and optimize your marketing strategies.

First steps in Pleasepoint: How to implement it.

How to take the first steps in Pleasepoint and how it simplifies micro-segmentation and hyper-personalization.

Enhancing SFMC with the Buyer Persona Datamodel.

How to enrich your Salesforce Marketing Cloud with the customer classification model based on purchase propensity.

Amazon Web Services (AWS) Software Partners (ISV).

We are ISV (Independent Software Vendor) partners of Amazon Web Services (AWS) and have been selected for the ISV-Accelerate program.

Pleasepoint on AWS Marketplace

"With Pleasepoint, we have moved from the traditional campaign management model to a more dynamic, segmented, and enriched customer model, personalizing CRM campaigns and improving the conversion of our e-commerce channel customers."

Josep Jarque
Digital Project Manager & IT Architect

"The implementation of one-to-one personalization has allowed us to generate much more interesting content for users, as well as foster loyalty, improve the shopping experience, and generate additional sales through personalized recommendations."

Jose Antonio Linde
COO of Condisline

"Throughout all these years of collaboration, we have closely witnessed the growth and evolution of the Pleasepoint platform. With predictive marketing, our results were very satisfactory. With one-to-one personalization, we have been able to enrich the information and design individual actions and offers. As a result, we are achieving greater customer retention and loyalty."

Alberto Elizondo
Digital Transformation at Real Sociedad

"Working with Pleasepoint allows us to discover new customer purchasing behaviors, refine the implementation of campaigns based on their shopping journeys, and anticipate customer needs. Thanks to all this, we are improving personalization and enhancing the performance of our campaigns."

Belén Pérez Benavente
Customer Knowledge and Loyalty Manager at Norauto Spain

"Pleasepoint has enabled us to take a leap in the analysis and segmentation of our customer base. Thanks to its personalization and predictive capabilities, we can now design more precise and efficient CRM campaigns based on purchasing behavior, optimizing our results, allowing us to innovate and add value."

Manuel Caamaño De Melo
Data Scientist at Norauto Spain

"Thanks to Pleasepoint, our digital library is not only more intuitive and efficient, but also allows users to access relevant legal content with unparalleled speed and precision. This has transformed the way our clients interact with legal resources, offering a service that adapts to their needs almost naturally."

Òscar Gallud
CEO of Atelier Libros

Our clients vouch for us.