Blog de marketing predictivo
Aprende accionar los datos de cliente para generar ventas adicionales.

SDK JS: Personalize one-to-one in eCommerce (Part 3).
How to use the Pleasepoint JS SDK for real-time product recommendations in your eCommerce.

Pleasepoint SDK HTML: One-to-one in eCommerce (Part 2).
How to use the Pleasepoint HTML SDK for real-time product recommendations in your eCommerce.

SDK: Personalize one-to-one in eCommerce (Part 1).
How to use the Pleasepoint SDK for real-time product recommendations in your eCommerce.

Introduction to predictive marketing.
Use predictive analysis techniques to forecast customer behavior and optimize your marketing strategies.

First steps in Pleasepoint: How to implement it.
How to take the first steps in Pleasepoint and how it simplifies micro-segmentation and hyper-personalization.

Enhancing SFMC with the Buyer Persona Datamodel.
How to enrich your Salesforce Marketing Cloud with the customer classification model based on purchase propensity.