Blog de marketing predictivo
Aprende accionar los datos de cliente para generar ventas adicionales.
Tips for creating a profitable customer club
Understanding the customer journey and segmenting communications based on each customer’s lifecycle is key to building loyalty.
Introduction to transactional data
Learn how to automatically process thousands of transactional data points and leverage purchasing patterns.
Learn how to leverage your customer data
Enrich your CRM with relevant customer information: CLV, buyer persona, and consumption patterns.
Learn how to maximize Customer Lifetime Value
Customer Lifetime Value (CLV) is the KPI that describes the profitability of each customer.
The challenge of content personalization
Hyper-personalized communication is the biggest marketing challenge for companies today.
Do you know what predictive marketing is?
Predictive Marketing is the ability to detect consumer patterns to personalize.