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Blog de marketing predictivo

Aprende accionar los datos de cliente para generar ventas adicionales.

Introduction to transactional data

Learn how to automatically process thousands of transactional data points and leverage purchasing patterns.

March 23, 2020 Leer más
Learn how to leverage your customer data

Enrich your CRM with relevant customer information: CLV, buyer persona, and consumption patterns.

March 16, 2020 Leer más
Learn how to maximize Customer Lifetime Value

Customer Lifetime Value (CLV) is the KPI that describes the profitability of each customer.

March 9, 2020 Leer más
The challenge of content personalization

Hyper-personalized communication is the biggest marketing challenge for companies today.

March 2, 2020 Leer más
Do you know what predictive marketing is?

Predictive Marketing is the ability to detect consumer patterns to personalize.

February 24, 2020 Leer más
Discover your most profitable eCommerce customers

Create customer groups based on their behavior and find out what factors make them buy more.

September 5, 2020 Leer más

Don't miss the upcoming Pleasepoint events!

Join our events and discover the best AI use cases. Learn from experts, participate in live demos, and access success stories that will drive your business.

Amazon Web Services (AWS) Software Partners (ISV).

We are ISV (Independent Software Vendor) partners of Amazon Web Services (AWS) and have been selected for the ISV-Accelerate program.

Pleasepoint on AWS Marketplace

"With Pleasepoint, we have moved from the traditional campaign management model to a more dynamic, segmented, and enriched customer model, personalizing CRM campaigns and improving the conversion of our e-commerce channel customers."

Josep Jarque
Digital Project Manager & IT Architect

"The implementation of one-to-one personalization has allowed us to generate much more interesting content for users, as well as foster loyalty, improve the shopping experience, and generate additional sales through personalized recommendations."

Jose Antonio Linde
COO of Condisline

"Throughout all these years of collaboration, we have closely witnessed the growth and evolution of the Pleasepoint platform. With predictive marketing, our results were very satisfactory. With one-to-one personalization, we have been able to enrich the information and design individual actions and offers. As a result, we are achieving greater customer retention and loyalty."

Alberto Elizondo
Digital Transformation at Real Sociedad

"Working with Pleasepoint allows us to discover new customer purchasing behaviors, refine the implementation of campaigns based on their shopping journeys, and anticipate customer needs. Thanks to all this, we are improving personalization and enhancing the performance of our campaigns."

Belén Pérez Benavente
Customer Knowledge and Loyalty Manager at Norauto Spain

"Pleasepoint has enabled us to take a leap in the analysis and segmentation of our customer base. Thanks to its personalization and predictive capabilities, we can now design more precise and efficient CRM campaigns based on purchasing behavior, optimizing our results, allowing us to innovate and add value."

Manuel Caamaño De Melo
Data Scientist at Norauto Spain

"Thanks to Pleasepoint, our digital library is not only more intuitive and efficient, but also allows users to access relevant legal content with unparalleled speed and precision. This has transformed the way our clients interact with legal resources, offering a service that adapts to their needs almost naturally."

Òscar Gallud
CEO of Atelier Libros

Our clients vouch for us.